The basic steps of marketing website construction

: Create the navigation structure of the site

This step is the overall framework design of marketing website construction。Note that in the basic structure of the site, the link relationship between the pages should be clear, while taking into account the future scalability, in order to prepare for the modification and development of marketing website construction

 2. Collect and sort out relevant information

This includes: the website logo, background image, button image, and the content that the website needs to display。If you have the ability to create your own website, you will be more involved in many graphics, graphics, image processing, 3D animation and other aspects of the software application。This requires you to broaden your perspective of knowledge。Of course, you can find professional artists to design, you can also collect relevant information through various channels, pay attention to the other party's consent when quoting other people's information and articles, and indicate the author and source。

 Three: Organize documents and data, and carry out specific marketing website construction

Before the construction of marketing website, we should design the page structure of the web page, that is, we need to design several columns and sections。Most websites use tables to lay out web pages, but you can also use frames and tables to do it。The first page of the general production should be a page, and the page is a collection of the essence of the entire website。For web creators, pages are hard and time-consuming。In order to make the style of the website, you also need to create templates。

 Four: Test site

The produced website can be tested locally first to check the browser compatibility of the site and possible wrong links。

What are the benefits of enterprise marketing website construction？

1. Help enterprises to promote the image, display style, product publicity, create a new image of enterprise products, highlight the image of large enterprises;
2. Make full use of the fast network, cross-regional potential for information transmission, timely dissemination of company news;
3. Open online product, information search, supply and demand contact, etc., online product sales guidance;
4. Provide online open platform for enterprises and customers, enhance internal and external information exchange, experience exchange, increase customer trust。

At present, the construction of marketing websites on the market generally ranges from thousands to 10,000, the customized websites will be in the shape of 10,000 to 30,000, and the comprehensive e-commerce platform websites will be in the range of 30,000 to 50,000 or even higher, that is to say, the more complex the functional needs, the higher the technical content of the price will increase with the demand。

Shopping mall marketing website construction:

1. Website features: Mall marketing website construction focuses on product design, highlighting the product is the real needs of visitors;Focus on the details of the user experience, effectively increase customer trust, so as to improve the conversion rate of the website;Create an online store that can truly bring you orders
2. Website column: to be determined such as: page, product series, product center, etc. Set columns according to customer requirements
3. Design style: suitable for shopping habits, focusing on user experience, highlighting the service potential of e-commerce
4. Domain name space: Alibaba Cloud International Domain Name Year + Alibaba Cloud 5G virtual space
5. Production time: 20-25 working days
6. Service content: website, website maintenance, promotion and guidance
7. Background management: Product management, order management, shopping cart, member management, product management, advertising management, promotion management, etc

Marketing website construction process

1.Discuss with your company to determine the general requirements of website construction;

2.Sign the contract, your company to pay the service payment;(Subject to the contract)
3.The main designer understands the requirements of the front desk of the website, and the program analyst understands the detailed process of the background of the website;
4.The first stage, the website page design, front production and background are basically completed;The second stage, all background completed, normal operation;
5.Page design process:
(1) Design the style and layout of the website well, upload the page ideas to the test server for your company to browse online, and adopt your company's opinions and suggestions for modification;
(2) After your company confirms the style and creativity of the website, we begin to make the content pages of the website and develop the website functions。During this period, we will continuously upload the completed content to the test server, so that your company can supervise our work process;
6.Background program flow:
(1) Understand your company's system process in detail, and have a special person responsible for uninterrupted communication;
(2) The developed program has been uploaded to the server for your trial and our debugging;
7.During the contract period, free maintenance and technical support for your company, and perform complimentary services;